E-Learning for Rock Stars

In this age of free downloads, diminishing royalties, and pirating, in the last decade the music business has taken a huge hit to their bottom line. Not that it was ever easy to “make it” in music in the first place.

So how does a band these days book a financially successful tour and boost record and CD sales along the way? Well, there are a few basic tips I thought I would share in this short sample of a game called “You’re an American Band.”

Click here to play game

Click here to play game

For this to actually be a useful and informative game to teach people how to break into the music business, you’d need to add a lot more steps and information. This game is really a prototype and now that it’s set up, it would be easy to add more points along the “tour route” with additional tips.

Click here to play German drinking game

Click here to play German drinking game

I built this game from a template created by Jackie Van Nice. And Jackie created her template based on a German drinking game she built a few months back. Thank you Jackie for sharing your awesome template with the e-learning community.

Renovations
Building a course or game from a template is kind of like renovating a house. You’re pulling out the carpet and putting in hard wood floors here, replacing wallpaper with paint there, and sometimes even tearing down a wall or two. The whole idea behind using an existing template is re-purposing.

Mapping it Out
I’ve always loved maps and when I saw that Jackie’s original game worked off of a map of Germany, I realized I could replace that with a tour map and that my game could be about a rock band booking an east coast tour. That was where the whole idea was born.

Tour map

Tour map

Each point on the map led to a challenge question, so all I had to do was come up with a list of questions about booking rock shows and then just tie them into each city along the tour route.

Challenge is presented

Challenge is presented

The Progress Meter
Jackie had a progress meter appear after each question was answered correctly. Hers actually showed a beer mug slowly getting filled. Since mine was about boosting CD sales, I had CDs slowly stacking up on a spool with a caption showing how many CD sales the band had racked up.

CD tower progress meter

CD tower progress meter

DIY
Being a musician myself, I took some previously recorded song and guitar bits I had and inserted them into the introduction and the map sections. I also used some standard sound effects such as tympani rolls on the CD sales progress meter, some crowd noises, and other sounds for the feedback layers as well.

Click here to play the game

Click here to play the game

This is the End
For the conclusion slide, I show our hero playing in front of a huge crowd with a Spinal Tap quote thrown in for a little comic relief. Overall, this was a very oversimplified lesson on how to make it in the music business, but really you could put in whatever content you want and it could easily be made into a very useful teaching tool for people in that industry.

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4 thoughts on “E-Learning for Rock Stars

  1. Good job, Dan! If this isn’t you – through and through – nothing is. Music sounds great (love Pat’s organ riff of course), great idea for the CD sales progress meter and I like the payoff at the end with a nod to my favorite band of British bumblers.
    The content was challenging enough that I got at least one wrong, so apparently I needed to take the course. (And thanks for the template shout-outage! I’m glad you had fun using it.)

  2. Dan–this is seriously engaging. I actually “played” without my earbuds in (and therefore no sound) and I was STILL engaged! With sound even better!

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